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Convention Metrics

The Convention Metrics dashboard provides you with comprehensive insights about your convention’s performance. The dashboard is divided into four main sections: Overview, Players, Revenue, and Adoption.

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Overview

The dashboard displays three main metrics in easy-to-read cards at the top:

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Total Revenue

Shows the total revenue generated from your convention, displayed in your local currency (e.g., $51,320). This includes all ticket sales and related transactions.

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Total Tickets

Shows the total number of tickets sold or registered for your convention across all event types (e.g., 1246 tickets).

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Total Events

Displays the number of events that are part of your convention (e.g., 6 events), including all scheduled tournaments and activities.

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Players

This section provides insights about player participation and revenue:

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Total Unique Players

Shows the number of individual players who have registered for events at your convention.

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Average Events per Player

Indicates how many events, on average, each player participates in during your convention.

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Average Revenue per Player

Shows the average amount spent per player across all events and tickets.

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Revenue

The revenue section offers detailed financial insights:

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Platform Revenue

  • Revenue On Platform: Money collected through the Spicerack platform
  • Revenue Off Platform: Money collected through other channels

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Event Type Revenue

  • Average Revenue (Headlining): Average revenue for main/headlining events
  • Average Revenue (Side): Average revenue for side events

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Revenue Visualizations

  • Tickets Sold by Event Type: A bar chart showing revenue breakdown by event category
  • Ticket Sales Platform: A pie chart showing the distribution of sales channels (On Platform, Off Platform, Untracked)

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Events and Revenue Table

A detailed breakdown of each event showing:

  • Event Name
  • Revenue
  • Event Type (Headlining, Scheduled Side, On-Demand Side)
  • Number of Attendees
  • On Platform Percentage
  • Off Platform Percentage

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Adoption

This section shows how players interact with your convention:

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Player Adoption

A pie chart showing the distribution of how players access the platform:

  • Website Usage
  • App Usage
  • Anonymous Access

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Best Practices

  • Monitor all metrics regularly to track your convention’s performance
  • Use the Players section to understand engagement levels
  • Track platform adoption to optimize your digital presence
  • Use revenue breakdowns to make informed decisions about:
    • Event pricing
    • Event scheduling
    • Platform usage
    • Resource allocation
  • Review the Events and Revenue table to identify your most successful events

The metrics dashboard updates in real-time as new tickets are sold or events are added to your convention, giving you up-to-the-minute insights into your convention’s performance.